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Beacon Retail – Neuraflow platform
LostBeacon Retail · Manufacturing · Benelux
ACV
$266,000
Closed Dec 9, 2025
- ACV
- $266,000
- Close date
- Dec 9, 2025
- Fiscal quarter
- 2025-Q4
- Segment
- Enterprise
- Close stage
- Closed Lost
- Seller
- Jonas Weber
- Winning competitor
- Orbitalk
- Incumbent
- —
- CRM loss reason
- Vendor viability
Seller view vs customer view
How the CRM-stated reason compares with what the customer actually said.
Insufficient data
Seller said
Seller saidVendor viability
“Board raised concerns about our size and runway.”
Customer said
Customer saidNo reason recorded
No quote captured.
Final reason
Vendor viability
No customer interview captured; seller reason used as final.
Extracted reasons
Every reason pulled from sources linked to this deal, with its origin.
- SellerSeller saidHigh confidence· Vendor viability
“Board raised concerns about our size and runway.”
Seller view: vendor viability
Attributed root causes
Root causes this deal contributes to, weighted by how much they explain the outcome.
Perceived vendor risk as a 2023 startup
First-principles cause behind losses mapped to: vendor viability.
Seller said100%