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Bluefin Health – Neuraflow platform
LostBluefin Health · Retail · North America
ACV
$11,000
Closed Nov 19, 2025
- ACV
- $11,000
- Close date
- Nov 19, 2025
- Fiscal quarter
- 2025-Q4
- Segment
- SMB
- Close stage
- Closed Lost
- Seller
- Tom Becker
- Winning competitor
- Orbitalk
- Incumbent
- —
- CRM loss reason
- Integration gap
Seller view vs customer view
How the CRM-stated reason compares with what the customer actually said.
Aligned
Seller said
Seller saidIntegration gap
“Integration with their existing stack needed custom work.”
Customer said
Customer saidIntegration gap
“It did not plug into our stack without a services project.”
Final reason
Integration gap
Seller and customer name the same reason.
Extracted reasons
Every reason pulled from sources linked to this deal, with its origin.
- SellerSeller saidHigh confidence· Integration gap
“Integration with their existing stack needed custom work.”
Seller view: integration gap
- CustomerCustomer saidMedium confidence· Integration gap
“It did not plug into our stack without a services project.”
Customer view: integration gap
Attributed root causes
Root causes this deal contributes to, weighted by how much they explain the outcome.
Agents fail silently without human-in-the-loop approvals
First-principles cause behind losses mapped to: missing feature, usability, integration gap.
Customer said100%