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Lakeside Insurance – Codexa platform
LostLakeside Insurance · Fintech · UK & Ireland
ACV
$12,000
Closed Dec 14, 2025
- ACV
- $12,000
- Close date
- Dec 14, 2025
- Fiscal quarter
- 2025-Q4
- Segment
- SMB
- Close stage
- Closed Lost
- Seller
- Elif Kaya
- Winning competitor
- Buildbot
- Incumbent
- —
- CRM loss reason
- Performance & scale
Seller view vs customer view
How the CRM-stated reason compares with what the customer actually said.
Aligned
Seller said
Seller saidPerformance & scale
“Latency during the trial was flagged by engineers.”
Customer said
Customer saidPerformance & scale
“Developers complained the suggestions were slow on our main repo.”
Final reason
Performance & scale
Seller and customer name the same reason.
Extracted reasons
Every reason pulled from sources linked to this deal, with its origin.
- SellerSeller saidHigh confidence· Performance & scale
“Latency during the trial was flagged by engineers.”
Seller view: performance scale
- CustomerCustomer saidMedium confidence· Performance & scale
“Developers complained the suggestions were slow on our main repo.”
Customer view: performance scale
Attributed root causes
Root causes this deal contributes to, weighted by how much they explain the outcome.
Suggestion latency above 800ms on large monorepos
First-principles cause behind losses mapped to: performance scale.
Customer said100%