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Falcon Holdings – Lumenary AI platform

Lost

Falcon Holdings · Fintech · UK & Ireland

ACV

$58,000

Closed Jul 29, 2026

ACV
$58,000
Close date
Jul 29, 2026
Fiscal quarter
2026-Q3
Segment
Mid-market
Close stage
Closed Lost
Seller
Jonas Weber
Winning competitor
Inferon
Incumbent
—
CRM loss reason
Security & compliance

Seller view vs customer view

How the CRM-stated reason compares with what the customer actually said.

Aligned

Seller said

Seller said

Security & compliance

“Security review stalled on certifications and data residency.”

Customer said

Customer said

Security & compliance

“Without SOC 2 Type II and EU hosting our security team would not sign off.”

Final reason

Security & compliance

Seller and customer name the same reason.

Extracted reasons

Every reason pulled from sources linked to this deal, with its origin.

  • SellerSeller saidHigh confidence· Security & compliance
    “Security review stalled on certifications and data residency.”

    Seller view: security compliance

  • CustomerCustomer saidHigh confidence· Security & compliance
    “Without SOC 2 Type II and EU hosting our security team would not sign off.”

    Customer view: security compliance

Attributed root causes

Root causes this deal contributes to, weighted by how much they explain the outcome.

  • No SOC 2 Type II and EU data residency gaps

    First-principles cause behind losses mapped to: security compliance, vendor viability.

    Customer said100%